Career
Why Choose a Music Website for Your Career? 8 Benefits You Did Not Know
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Every musician aspires to be heard by the masses and make a mark in the world. Growing an audience means bringing in more people who love your music and want more. This ultimately leads to bigger gigs and more bucks.
Thankfully, this modern era paves for a musician to achieve popularity from the comfort of their home. One of the ways you can get started on that journey is by signing up on a music website.
How will I benefit from using a music website? If this is what you are thinking, then we are here to give you an answer.
A music website can be the best way to level up your career and gain popularity. Here we would like to show 8 benefits that can come out of using a music website. Without further delay, let’s get started.
Table of Contents
Establish Yourself
Having a large audience opens up new opportunities for your music career. But building that audience is a time-consuming process.
There have been tons of instances in which artists with humble origins make a great career in music. And music platforms have helped them reach there.
When your music is heard and loved by the masses, your popularity rises. The more popular you are, the better your chances of landing bigger gigs. The bigger gigs you land, the more money you make.
These music platforms can be your own personal brand. It will promote you and establish you as an industry leader. Therefore, the next time a booking agent looks for an independent artist they will be reminded of you.
Increased Visibility
As a musician, you know how important it is to be seen and heard by your audience and booking agents. Having your music out in the world can aid you in this.
Achieving high visibility through websites and social media platforms is a challenging task. You have to spend more time and effort actively trying to promote yourself. Additionally, you would have to gain technical expertise in SEO and marketing to reach your audience through organic searches.
Creating music is a time-consuming process – handling marketing at the same time is impossible. Spending money on marketing agencies might not be up your alley as well. This is where a music website can be of utmost help to you.
A music website can help you gain popularity and increase your chances of getting new opportunities. It is a free method of exhibiting your work to the world. And you do not have to worry about marketing strategies since the platform will take care of it for you.
A music website is like an online portfolio. Once it is created, it acts as a free music promotion tool for your career. Unlike many other tools, a music website requires low or no cost to publicize yourself.
It is Free
In the olden days, taking your music to the public was quite an expensive process. You need to make it into CDs and distribute it to all the music stores. The expenditure was quite high and the possibility of a good return on investment was quite low.
But this is not the case in today’s world. The Internet has given rise to various music platforms with people throughout the world. And there are fans for every type of music.
In contrast, taking your music to them through music websites is quite easy. All you have to do is upload your music and promote it via proper channels. After which you can sit back and wait for your royalty checks.
Can be a Revenue Stream
Music websites are a great platform to gain an audience and fans. But it does not end there. You can go one step beyond and monetize your music. Yep, you heard it right. Many music platforms provide artists with ways to make money out of their music.
Some platforms like Spotify and YouTube will provide you royalties based on the number of streams your music receives. Other platforms have tip boxes where the audience can choose to give money to their favorite artists. Thus, being on these social music platforms can help you receive income provided that you have a loyal audience.
Easy Sharing
Having your website on a music platform facilitates easy sharing. And when your audience shares your music with their community, your reach and exposure widens. This will bring in a new audience in the long run.
Suppose one of your listeners hears your music for the first time on a platform. They like it a lot. They want to share it with their friends and family. They can just click it and share it with their whole network in a few taps.
On the other hand, if they have to download a song, convert it into a proper format, and then share it with their friends, they might not do it. The more shareable you make the file, the better your chances of getting shared.
All music platforms come with social media sharing options which can be a great plus. Your audience can promote your music to their friends which is beneficial to you.
Protect Your Creation From Piracy Issues
When you publish your music under your name, you stake your claim on it. All your audience knows that the music belongs to you. Therefore, the next time someone tries to plagiarize your work, they will think twice before doing so.
As for your audience, they can easily access your music via music platforms. This means they have fewer reasons to download your music illegally from piracy websites. Although it is extremely challenging to stop piracy completely, this can be a good step towards preventing it.
Better Analysis
In the age of albums, artists understood their listeners’ preference by the number of sales generated by their albums. If there is more sales then the album is preferred by the audience. But it is difficult to identify which song in that album was best liked by the audience.
But in the era of music websites, the story is entirely different. Music websites these days aid in knowing the exact preference of your audience. You can further know what pieces are preferred and which ones are not.
Armed with this information, you can create music that best fits their preference. This will further help you gain a new audience and higher revenue in the near future.
It is the Social Media for Music Listeners
Where do music lovers hang out most of the time?
In music websites.
This does not just apply to music lovers. People who want a quick playlist for a long drive or a new track for a quick gym session will also be present at these websites.
And as a person trying to monetize your music and reach new people, you need to be present on music websites. Since this is where your target audience spends most of the time, your content should be present in it.
Even if people might not subscribe to these platforms, they still spend some time on them. This makes your music more accessible and broadens your audience.
Final Thoughts
It might be hard for you to manage to make music and promote yourself through a website when you start. But it is too risky not to be part of a music website since the advantages are limitless.
Make sure to upload your creations to a music website and publicize yourself. This will help you further uplevel your career and increase your popularity.
Additionally, some music websites have their own best practices to rank higher. Make sure to be informed of these practices to reap maximum benefits. Or, if you are willing to spend some bucks, it is advisable to hire a marketing agency so that you can focus on your music.
What are you waiting for? Get started with a good music website.
Did you like this article? Tell us in the comments below!
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